WWE introduced Tuesday that Kristina Salen has been employed as chief monetary officer.
In her new position, she’s going to report on to WWE chairman and CEO Vince McMahon, efficient August 3, 2020. She takes over the position from interim CFO Frank A. Riddick III. Riddick stepped in after WWE co-presidents George Barrios and Michelle Wilson were pushed out of the company initially of this yr. Barrios had been CFO whereas Wilson was chief income officer.
Salen beforehand served as the primary CFO of Etsy. During her time there, she helped develop the enterprise from $895 million in product sales to $Three billion in 4 years. She additionally led and executed the corporate’s IPO providing and constructed and managed its Business Development, Strategic Planning, Investor Relations, Accounting, Tax and Data Analytics features.
Salen additionally held CFO/COO roles with Moda Operandi and Translation Enterprises/United Masters, and managed world media and telecom funds with Fidelity Investments. Earlier in her profession, she served in monetary analyst positions with Oppenheimer Capital, Merrill Lynch Investment Managers and Lazard Freres & Co. She sits on the Board of Directors and Audit Committee for each SiriusXM and Cornerstone OnDemand.